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Image credit: Twitch

Twitch’s “Pools, Hot Tubs, and Beaches” Piles 1.4M Hours, Dominated by Amouranth

in Industry
May 26, 2021
  • Four days after its release, the Pools, Hot Tubs, and Beaches category amassed 1.4 million hours watched
  • Streamer Amoutanth rules as an undisputed leader of the category with 500,000 of the total hours
  • The category had some interesting interpretations but failed to boom and will likely remain as a smaller section

The Pools, Hot Tubs, and Beaches category, one of Twitch’s newest additions, amassed 1.4 million hours watched, with streamer Amouranth single-handedly responsible for more than a third of the total number.  

Pool, Hot Tubs and Beaches: A Moderate Success

As the leading streaming platform, Twitch is in constant pursuit of innovation. The platform recently introduced its users to a new category called Pools, Hot Tubs, and Beaches. It aimed to take the swimsuit streaming trend that was already rising and to define it as a separate section.

We have an update on all things Hot Tubs, ad pauses, and content preferences. Read the blog to learn more: https://t.co/C5h7MMdAae

— Twitch (@Twitch) May 21, 2021

Although Pools, Hots Tubs, and Beaches didn’t break grounds, it managed to amass 1.4 million hours watched in just four days after its release on May 21.

Popular streamer Amouranth completely dominated the category. She was single-handedly responsible for 500,000 of the hours watched – more than a third of the total number.

The Pool, Hot Tubs, and Beaches category failed to establish itself as one of the new leaders on Twitch and landed in 26th place, according to data from Rainmaker and StreamElements. JustChatting remains on the top with 32 million hours amassed for the same time the new category took to reach 1.4.

However, it wouldn’t be fair to say Pools, Hot Tubs, and Beaches was unsuccessful as it scored around the same performance as some pretty popular games such as Overwatch, Genshin Impact, and PUBG. The new addition will likely remain as “its own thing” with its own audience.

The Category Took an Interesting Turn

Some people added an unorthodox yet sweet twist to the topic: the MarineMammalRescue channel dedicated to rescued marine mammals started streaming videos in the category. They used some wordplay to joke about having the “hottest sea otters with the thickest fur.” The channel’s witty approach and cute thematic got it to sixth place in the category.

However, the category had some less positive occurrences as well, including Twitch taking away Amouranth’s ad revenue without notifying her. Twitch later confirmed that this had happened to her and other people and that it was allegedly a mistake.

With millions of viewers, Twitch now has the hard job of keeping everyone content and avoiding making mistakes. The platform recently took action to grow its audience by announcing local subscription prices are coming soon.

Tags: Hot Tub MetaTwitch
Iwona BaluchbyIwona Baluch
Tags: Hot Tub MetaTwitch
Home » Twitch’s “Pools, Hot Tubs, and Beaches” Piles 1.4M Hours, Dominated by Amouranth
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