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Published: January 31, 2022

Written by: Stoyan Todorov

BetU has recently revealed a partnership with, a B2B esports betting solutions provider, which will empower the company’s forays into the space. BetU is not just emerging in this new space – it plans to take a large slice out of it. The company is bringing a new model of fan engagement that is likely to resonate with fans and create value for the end customer.

Company chief executive Paul Rogash has agreed to answer some of our questions about what BetU is, how it operates and how it intends to reward participants. BetU styles itself as a “risk-free” wagering platform. Check it out.

 Q: Can you tell us about the core model that defines BetU? What’s a “play-to-earn” platform these days and does it fit the esports and sports industries?

BetU Play-To-Earn essentially gives players an alternative to real money gambling. Play-to-earn gaming involves players being rewarded for their time and skill. In the case of our game players are paid out in BETU tokens for their winning selections on sport & esports events.

Q: How is your partnership with going to help you break into the esports space and what benefits do you expect to see?

Oddin will provide us with pre-match and live in-game odds feeds for major esports titles. By partnering with, BetU Play-To-Earn users will be able to live stream CS:GO, Dota 2 and League of Legends, which provides a great level of rewarding entertainment.

Q: Can you tell us a bit more about how BetU makes esports betting “risk-free?” What is behind this argument?

BetU Play-To-Earn is free to play for BETU token holders with no risk of losing their tokens, you can only earn crypto. The game gives players the rewards and winning thrill of esports betting without the risk of loss, hence making it “risk-free.”

Q: What do you hope to achieve in the esports space?

We plan to become a leading provider to esports fans who enjoy betting but don’t want to lose. Instead of risking their stake in a traditional sportsbook, they can invest in the BETU token, which may increase in value over time, and place bets for free every week.

Q: Do you see BetU Play-To-Earn as a platform that will challenge traditional betting agencies or as a complementary experience? 

Although it’s a challenge to traditional betting agencies, it will likely act as a complementary experience. The platform is a solution to the global problem of gambling and an alternative to real money betting.

The reality is gamblers get an adrenaline rush from the fear of losing, so the excitement of our platform will come from the other side of that token – the potential to win.

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